| Promoting Talent |
Looking to boost staff morale and enhance recruiting and retention in the process? In today's business environment, skilled accounting professionals have myriad job opportunities available to them and often can be selective when choosing an employer. In Promoting Your Talent: A Guidebook for Women and Their Firms (issued by the American Institute of Certified Public Accountants' Work/Life and Women's Initiatives Executive Committee), author Nancy R. Baldiga, CPA, details steps accounting firms and employers can take to enhance their employees' satisfaction and, in the process, improve recruiting and retention efforts. You can download a portion of chapter 6,"Strategic Plans and Cultural Change in Public Accounting," free of charge. In addition, you can purchase the entire book for the AIPCA member price of $25.00, a 20 percent savings from the cover price. To order your copy today, click on the link below and enter the coupon code "NK" at the checkout. Promoting Your Talent: A Guidebook for Women and Their FirmsBy Nancy R. Baldiga, CPA Issued by the AICPA's Work/Life and Women's Initiatives Executive Committee |

